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Writing Excuses 20.29: Authorial Intent
 
 
Key Points: Authorial Intent, or Why am I writing this? Message versus content. Features inform, benefits sell. Execution. Macro level versus micro level. Area of intention. What do I want to achieve? Theme and meaning are often heady cerebral things, but why is very visceral. Sit down and do more writing. The intention that you have when you start a book does not have to be the intention that you have when you later. Make sure authorial intention and character intention are lined up. Make sure you know why those scenes are in the form (genre, etc.) that you are working in. 
 
[Season 20, Episode 29]
 
[Mary Robinette] This episode of Writing Excuses has been brought to you by our listeners, patrons, and friends. If you would like to learn how to support this podcast, visit www.patreon.com/writingexcuses.
 
[Season 20, Episode 29]
 
[Mary Robinette] This is Writing Excuses.
[Howard] Authorial Intent. 
[Mary Robinette] I'm Mary Robinette.
[Howard] I'm Howard.
[Dan] And I'm Dan.
 
[Howard] And we are gonna talk to you about this particular did this little aspect of the lens of Why called authorial intent. AKA Why are you writing this book? Or this thing? Or this scene, this chapter, this screen play, this whatever? 
[Mary Robinette] Line of dialogue.
[Howard] This line of dialogue.
[Chuckles]
[Howard] I want to start with an example from my marketing background. And the example is message versus content in advertising. The message for an auto ad is like this car will make you sexy. But they can't just come out and say that. That's their intent. This car will make you sexy. Their intent is for you to buy the car. The content has to say it subtly. How do you intend a book and then not heavy-handedly just stamp Authorial Intent all the way through it on every page? 
[Chuckles]
[Howard] How do you do better than the auto advertiser does?
[Dan] Well, you're talking about advertising now which is reminding me of my old advertising days. And one of the advertising maxims that gets shared around a lot is features inform, but benefits sell. Like, you can talk about all the things the car does, that's not going to sell the car. But what will the car do for you? That's what will sell the car. And now I'm thinking about that with stories that we tell. I can absolutely think to myself about what the theme is, what the meaning is, what the structure is, all of the stuff that I have put into it. That is not going to make you as a reader enjoy the thing. That is not going to sell the book to you. Whereas the execution of it all absolutely will. And so for me author intent has a lot of different meanings. Because some of it is what have I put into this, what am I trying to say with this? But a lot of it is also just I haven't explored this type of character before, and it is my intention to give this very different type of character or setting… It is my intent to explore this kind of magic or this kind of conflict. Those are more of the benefits. That's the execution, and that's what I think is going to grab readers.
 
[Mary Robinette] I… I find myself that when I'm thinking about like grabbing readers or something like that… But I often do not think about the why of the book. Like, why on a macro level. Because honestly most of the time my why is Cool! I love this idea.
[Chuckles]
[Mary Robinette] Like, that's my why for writing it.
[Howard] I get to write another book?
[Mary Robinette] Great! It's like Dragons! Yay! That's my intention. Like, I just want to play… Spend a couple of months playing with dragons. That's my why.
[Howard] Can we just put another pin in that and say that's absolutely valid?
[Mary Robinette] I hope so.
[Laughter]
[Howard] That is enough why for me.
[Mary Robinette] Right. But when I get into the book, for me, when I'm thinking about why, that's where I start thinking about how I'm engaging with the reader. And I'm thinking about something that Jane [Espenson?] Calls the area of intention. Which is the… She was talking about this when you were… With jokes. Why… What am I trying to do with this joke? Why is the character doing this? And I find that this idea with the area of intention helps me make decisions on a line by line basis on why this scene is in the book. And what I often in thinking about is, for my why is, what effect do I want to have on the reader? What conversation do I want to engage with? If I think about why on a macro scale, it is that what conversation do I want to have, what question am I asking? But most of the time, when I am using why personally, it is not on the big project level. Because most of the time that upper-level intention really is just Nifty!
 
[Howard] Dan?
[Dan] Yes?
[Chuckles]
[Howard] Why?
[Dan] Why? Well, so the project that I'm working on right now… Middle grade fantasy. The intention behind there, the why of the book, why am I writing this book… We've talked about theme and meaning before, and there is theme there that I've got something that I'm trying to say with the book and we don't need to go into that because I think that those discussions where they get into the very strict details, are kind of boring for readers. They're English class kind of stuff. Whereas why am I telling the story in this particular way…
[Mary Robinette] Yes.
[Dan] Well, because I got very excited about it. I was reading a… Some kind of peripheral material to Lord of the Rings and Silmarillion and talking about the land of Eriador, which is the land west of the Misty Mountains and how it is basically a vast unpopulated wasteland that used to be a huge kingdom, that used to be two huge kingdoms. And now there's basically Rivendell and the Shire and the Grey Havens and nothing else, of any particular import. And that, for whatever reason, the idea of this vast lonely land completely captured my imagination. And so why am I telling this story in the way I'm telling it? Because I wanted to capture that almost post-apocalyptic fantasy kind of idea. The idea that this takes place not in a bustling kingdom, not in an enchanted forest, but in this huge empty wasteland where there's just a couple of little villages here and there and very little else. And capturing that feeling, capturing that tone, that is absolutely my intention for the book.
 
[Mary Robinette] And I think that that's… Like, when you're talking about that… What you made me think of are some of the things we talked about when we were in our Who module. That in many ways, we're talking about the author's motivation, the author's stakes and goals. Your goal is to explore this, the Rivendell, and so the why, for me, as an author, is, like, what do I want to achieve? Why am I making these decisions? And it usually goes back to this… To a core idea of some sort. For me, it was the Thin Man in space with the Spare Man.
[Dan] Yeah.
[Mary Robinette] There's a mood that I want to evoke for the reader. There's… Which will be talking about when we get to tone. But there's something at the core of it, and experience that I want to have and that I want to share with the reader. And, for me, that is often the why, is about the experience. Where is theme and meaning is about the heady cerebral things.
[Howard] Yeah.
[Mary Robinette] But the why for me is often very visceral.
[Dan] And that's such a… That's why I was going back to this old advertising maxim. Features inform and benefits sell. How fast can this car go is a very different question from what does it feel like to drive this car. What does it feel like to go that fast? What does it feel like when the windows are rolled down and you're on that twisting highway and the radio is on your favorite station? That is such a visceral experential thing, and that's what people are looking for. Beyond just the boring numbers or the high level engineering that goes into it.
[Howard] Let's take a break for a moment, and when we come back, I'm going to say a thing.
[Laughter]
[Mary Robinette] Why, Howard? Why?
[Laughter]
[Howard] That's a keeper.
 
[Howard] Earlier, Dan, you said discussions like in English class are just boring. And it occurred to me that if in my English classes in high school, we had discussions with the answer to authorial intent was the author wanted to write this book so that they could sell the book and make money… That never one time, never even one time, came up. My intent, in many cases, when I sit down to write something is, I intend to write anything that will give someone an experience, just when they pick it up and read the back cover, that leads to them buying it, that leads to them reading it, and enjoying it, that then plants a hook within them that will get them to buy other things that I write. And that's a pretty deep-seated intent, and that's not something that I would ordinarily state openly in any of my marketing copy, because it sounds a little insidious. And yet, it's a valid intent. It's every bit as valid as dragons are cool. And the Shire exists in the wasteland, and I want to explore a wasteland. My question now is what are the weird intents we would never talk about in English class, but that are perfectly valid? What are our motivations to write that are just out there?
[Mary Robinette] I mean… I guess… So here's the thing for me. On a certain level, I don't know how useful it is, because, like, I can tell you, like, that my intention is dragons are cool. I had a dream. This is the why of it. The Ghost Talkers. Why? Why does Ghost Talkers exist? I had a dream, and then I was like, oh, I think there may be a story there. And I teased it out, and other parts of Ghost Talkers are there because I put a Doctor Who cameo in every novel, and that's why. Like, why is it there? Because I needed a chuckle. But, so, for me, I think the why can be so personal to the reader. And the question that I'm interested in, and that I hope that we can kind of play with some with this intention is how are you using that intention? You've got an intention, but how are you using it? How do you use it to make decisions when you're measuring against the choice of making it feel like Rivendell versus in space, how do you measure that?
[Howard] At some level for me, the decision that… The authorial intent needs to lead to a decision on the author's part to sit down to and do more writing and I want to have... I want my intent to be compelling enough to me that it keeps me moving. And I feel like being able to… And I guess this is my intent for at least this segment of the episode… I want our listeners to evaluate their intents and to realize, one, hey, that's a valid intention, and two, I'm allowed to keep going back to that well if that's what gets me into my chair to keep writing.
 
[Mary Robinette] So with that in mind, here's the thing that I think is really important. The intention that you have when you begin the story does not have to be the intention that you have later in the book. One of the problems that I think happens to writers over and over again, especially those of us with ADHD, is that it gets boring after a while.
[Chuckles]
[Mary Robinette] And I am not the same person today that I was yesterday. Yesterday I was extremely fatigued. I had had to do a bunch of teaching that I had not planned on doing. I was… I had been out in the sun, and the things that were interesting to me, the things that motivated me, were very different from today. So, for me, when… If you're talking about that kind of author… That's… For me, that's not authorial intention, that's authorial motivation. Like, what's going to get me to sit down in a chair. That, for me, I think every day you can ask yourself, why is this story important to me today? And it doesn't have to be why it was important to you yesterday. If I am trying to write a story… Here's an extremely personal example, Martian Contingency came out this year. I started writing that book and had ideas for it. And in the course of writing it, my mother who had Parkinson, went into hospice. As I was finishing that book. My authorial intention at that point became I have to finish this before mom dies or I will not pick it up again. That is not a sustainable authorial intention. When I finished writing it, it was months before I did revisions on it. I'm a completely different person. I was the one who's grieving. I was the one who's recovering. And that is a different person who is going through it. So this is why I feel like when we're talking about these big broad level authorial intentions, it's good to think about it and I think that you can use it to say why am I sitting down to write today. But the reader can't tell when that book comes out that that was my intention. So, for me, the thing… That's why I keep saying I find that thinking about it on a micro level of why do I have this sentence, why do I have this paragraph, why do I have this chapter? That is dealing with the person who is in the chair in that moment.
[Howard] Yeah. I actually have a spreadsheet to track those things. My authorial intent for this scene, this scene, this scene. What is this supposed to do? What is my intention for these things? But, yeah, you're right, at some level, it's authorial motivation for me to sit down in front of the spreadsheet and look at today's list of intentions for what needs to be written.
[Dan] Um… We're recording this on the cruise, the Writing Excuses cruise, and I just taught a class yesterday about fight scenes and why I think they're terrible.
[Mary Robinette] I really enjoyed that class. FYI.
[Dan] Thank you very much.
[Mary Robinette] And I have like… I, like, was taking notes and I'm very excited to talk to you more about that… But carry on. Please.
[Dan] So, one of the things that we talk about in there is why are you putting this fight scene…
[Mary Robinette] Yes.
[Dan] Into your story? Why are you putting this action scene into your story? And one of the comments that we got… Several of the comments that we got where exactly what I expected, which is, well, I've read better books before, and there were fight scenes at this part of it. Or I watched movies that I love and there's a fight scene at this part of the story. And I feel like, so often, that is our intention, and that is a very shallow intention. When we get to that level of thinking, why is this scene in the book, why is this chapter in the book, and if your answer is because I think it probably ought to be… I mean, yes, you might be right, but that's a terrible way to start. And that's not a helpful way to go into this scene. If you're writing it out of obligation, without a specific purpose, if the purpose is on… If it's purely tautological. This scene exists because I know that it should exist. You need something more than that. There needs to be some kind of question that you are asking or answering, there needs to be some kind of exploration of who the characters are or a revelation about the setting or the technology or the magic or something. There needs to be a specific intention beyond, well, I've read other books and they have this kind of scene at this point in the story, so I'm putting one in.
[Mary Robinette] Yeah. And I find that there's the authorial intention and then there's the character intention. And often, when a story is falling flat, it's because the authorial intention… The author is, like, I need the character to do this. I need the character to have this fight right now. And the character… Like, there is no sensible reason that they would do that. Their intention is to try to… Based on everything that you the author have set up to that point, has them pointed in a different direction, but you force them to do it without providing them sufficient motivation, sufficient intention, all of the things we're talking about before with character. So, for me, again, it's like with the author, what is my goal for the story? That is the why that I'm interested in. What is my goal for the story? What is my goal in this moment?
 
[Howard] One of the things that you brought up, Dan, is the importance of understanding the why of the form in which we are working. Why are there action scenes in movies? Why are there fight scenes in other books? Why are there… Why are any of these things… Why are there happily ever after's in romance? And if you don't understand some of those whys, if you don't understand some of the intent of the authors who have come before you, the intent to ape what they have done by making your own book follow the same pattern is going to be broken. Because it's not what you mean. It's not…
[Dan] Yeah.
[Howard] You don't understand why this was done and so you're doing it. I mean, I don't want to suggest that you're writing your book for the wrong reasons, but you might be writing that part of the book in the wrong way because of wrong reasons.
[Dan] Well, and that's often why someone says that a story feels formulaic is because the formula has become more important to the author than the characters, than the plot. Because we are following this because we know we're supposed to and not because the characters would naturally do these kinds of things.
[Mary Robinette] Yeah, and that's why one of the things that we're doing this season is a little unusual, that we are… We're doing a lot of really, really deep dives and we're going to do this whole extremely deep dive into structure in season 21, where we're talking about the what and the how of our big questions. And it is hard to evaluate something when you don't know why it exists.
 
[Howard] And I think that might be a good place for the homework. You ready for the homework? Take your work in progress, and in two sentences, describe to yourself why you are writing this. It might be a scene, it might be a chapter, it might be the whole book, it might be a screenplay. Two sentences. Why you are writing this? And then, for bonus points, one sentence. Why is that the reason that you're writing this?
 
[Howard] This has been Writing Excuses. You're out of excuses. Now go write.
 
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[personal profile] mbarker
Writing Excuses 20.10: Interview with Chuck Tingle: Breaking the Rules 
 
 
Key Points: Any number of ways to approach art. Failure is a learning opportunity. Capture the truth of the moment that it's written. Try punk rock writing. If you can't fix it, feature it. Message first, then character and plot. Be the slippery slope you want to see in the world. Take the road less travelled. Come at them as an equal. Art is more than just the words in the book. 
 
[Season 20, Episode 10]
 
[Mary Robinette] This episode of Writing Excuses has been brought to you by our listeners, patrons, and friends. If you would like to learn how to support this podcast, visit www.patreon.com/writingexcuses.
 
[Season 20, Episode 10]
 
[Mary Robinette] This is Writing Excuses.
[DongWon] Interview with Chuck Tingle: Breaking the Rules.
[Mary Robinette] I'm Mary Robinette.
[DongWon] I'm DongWon.
[Howard] And I'm Howard.
 
[Mary Robinette] We are joined today by our special guest, Chuck Tingle. Who... Let me just say, as we start off, I'm so happy to have you here because love is real.
[Chuck] Oh, wild. Do you know... Want to know why I'm happy to be here, along with that? I think there's some buckaroos that believe we are one and the same, or at least...
[Laughter]
[Chuck] About a decade ago did. I guess this kind of clears it up unless you have a little soundboard and you're flipping between sound modulations. But actually this is pretty good evidence that we are two separate entities.
[Howard] That would be...
[DongWon] [garbled]
[Howard] Impressive to fake.
[Mary Robinette] Yeah.
[DongWon] Very talented performer. So...
[Mary Robinette] Yes. Yes. It's amazing. You're actually my cat. But...
[Chuckles]
 
[Mary Robinette] For readers who are unfamiliar with you, would you mind telling them just a little bit about some of what you write and who you are?
[Chuck] Yes. So I started off self-publishing erotica. I still do that. I have about 350 erotica shorts called Tinglers, and then I recently have signed a deal with Nightfire, which is part of Tor, part of McMillan, traditionally published horror novels. The second of which just came out. And then I just announced that I've got four more coming. So, yeah.
[Mary Robinette] [This is… Garbled]
[DongWon] That's awesome.
[Mary Robinette] This is very, very fantastic. I became aware of you first because of your erotica. Then when I started seeing that you were going to be doing traditionally published things, one of the first… The assumption that I made was that it was going to be similar to what you were doing. The reason that we have you in to talk about breaking the rules is that your path to publishing traditionally is extremely unconventional. But the other thing is that you are ignoring a piece of conventional wisdom, which is that you are supposed to put yourself into a niche and stay in that niche. If you're going to do two different niches, that you need to have [garbled] for those.
[DongWon] Yes. So…
[Chuck] I think pretty much everything about my career has been pretty untraditional. Unconventional. The writing itself, I think there's a lot of rules that I break. It is something that I like to talk about. Because I think there's a lot of buckaroos out there who are creators, not just writers, but in any sort of medium who kind of get discouraged if they don't fall into a specific path of kind of traditional creativity. There's a reason for a lot of those paths. I mean, obviously, like, there is a system to getting a publishing deal and everything. But I like to talk about my own journey, because there's some really incredible things that happen if you kind of chart your own path. Sometimes that can lead to astonishing failure, and sometimes that can lead to something really beautiful. Not just beautiful, but kind of push mediums forward sometimes. I mean, it's… That's such an important role out there. So, I just think it's important to talk about it, and not discourage those that think, well, that's not how I think. Because there's any number of ways to approach art.
[DongWon] Yeah.
[Mary Robinette] This is… Any number of ways to approach art is something that is like a flag that I will ride to. You have my sword.
[Laughter]
[Mary Robinette] One of the things that we are fond of saying here at Writing Excuses is tools, not rules.
[Chuck] Yes.
[Mary Robinette] I think that that's one of the things… When you're talking about art, that there isn't a right way to approach it, because we're all coming from a different point.
[Chuck] Yes.
 
[DongWon] One thing I wanted to pick up on in there, too, was, Chuck, you mentioned the possibility of astonishing failure, I think is how you put it. What I… One of the things I love about you bringing that up immediately is it such a possibility in any creative endeavor, in the artistic endeavor. Learning to not be afraid of that failure, but to also embrace it as an opportunity to learn more and explore and discover what works for you, and what doesn't work for you, for me, I think, is incredibly important. But to start out almost, like, on the negative, the downbeat note, and, like, what are those moments of failure that you've run into that you found instructive for you in terms of figuring out how you wanted to move forward? What were the paths that made sense to you?
[Chuck] That is a great question. You've caught me, a little bit, because…
[Chuckles]
[Chuck] I use that… Well, I use that word, because we're communicating through words. It's semantics. We're just… We are speaking, we need a word to put value to an idea. But if you were to really, like, dive deep, and I guess that's what we're doing here, get philosophical about it, I kind of think an art failure doesn't actually exist. I'm using the word to make a point, but in reality, when I look at the process of any career, but I'm just going to talk about my own. Anything, anytime, let's say I had a Tingler that came out that I thought was going to do really well and didn't, I just… Failure's the best word for it, because we all know what that means. But if you actually look at it, that is literally just a… That is a learning opportunity. It is an experience. It is, honestly, the stuff that life on this timeline is made of. It is so beautiful, in fact, it's equally beautiful to success. So I… It was… If I'm really going to get in touch with the depths of my feeling about it, I just… I don't think that it exists, it's part of the process. Making great art is not just some trajectory upward into the sky like a rocket. It is a river that flows in various directions, and all of that is important. It's equally important, I think.
[Howard] To paraphrase badly Mahatma Gandhi, be the try-fail cycle you want to see in a good book.
[Laughter]
[Chuck] Absolutely.
[Howard] We see this in all of the things that we consume as entertainment. We see this idea of a try-fail cycle. As long as the failure is not something that stops you completely, it can be part of a process that leads to the success that you were aiming for.
[Mary Robinette] This is… Yeah. This is a thing that I love, is the part of a process. There's a thing in film and television where you only need to get the perfect shot once. Right. When you're watching the Muppets, they fling puppets all the time. There is this outtake reel that I love from Emmet Otter's Jug Town Christmas… Err, Jug Band Christmas, where they need a drum to roll out of a store.
[Chuckles]
[Mary Robinette] It rolls out of the store and fails so many different times in different hysterically funny ways. This blooper reel is now one of my very favorite things. But they only need to get it right once. I think one of the wonderful things about writing is that you can try something and you don't have to put it out into the world until it's… Until you have successfully gotten the drum to roll the way you want it to roll. Then, even if someone is like,, whatever, that drum is not perfect for me. It's like, well, that's fine.
 
[Chuck] Yes. I also tend to believe that the quote wrong way of the drum to roll is actually more perfect than the quote perfect one. I think that with art, a lot of the things… Like, for me, it's not about capturing the perfect story. It's about capturing the truth of the moment that it's written. That's the goal for me. So, Tinglers are a perfect example of that. I think of my writing, specifically with Tinglers, as, like, punk rock writing.
[Chuckles]
[Chuck] If you look at other mediums, if you look at, like, music for instance, if you have a song and you play it a little too fast and it's a little out of tune and it's a little sloppy, someone will listen to that and say, wow, that's a perfect punk rock song. If you do that in painting, you can say, oh, that was something like, oh, you really captured the movement and the emotion or something, if you don't fix those mistakes. In writing, for whatever reason, I have just found that there's a strictness that I kind of like to push back against. So the mistakes, like, spelling errors or things in my erotica shorts, I don't… I don't even see those as errors, I see them as punk. It is capturing the moment that it was made. A lot of those I wrote in 24 hours about a news item, and the idea that I should make it seem like it wasn't written in 24 hours just seems silly to me. I… It's a piece of art and I'm capturing the moment. So I kind of like to look outside of the conventions of any sort of genre, but specifically the medium of writing, and think, well, what do these quote mistakes actually mean if we're actually just trying to capture the moment?
[Mary Robinette] Yeah. There's a thing they say in puppetry… I think other places too, but… If you can't fix it, feature it.
[Chuck] Oh, beautiful. Yes.
[Mary Robinette] Yeah.
[Howard] As a cartoonist, I'm fond of saying that art for art's sake is allowed to take its time. Art for money has to run like it stole something.
[Chuckles]
[Chuck] That's a great one, too.
[Howard] It's… Because the mistakes… Mistakes isn't the right word. That first stroke you throw down with a pen as an energy to it, and enthusiasm to it, that repeated strokes trying to get it right won't have. So, boy, sometimes you just gotta roll with the first take.
[Mary Robinette] I feel like there's a joke right here about repeated strokes and Tinglers, but…
[Chuck] Oh, there you go. [Garbled] Just wait until this episode comes out and you see a fresh Tingler…
[Laughter]
[Chuck] Directly referencing Writing Excuses.
[Mary Robinette] Oh, my goodness. Any time we're talking about things coming out, it's always exciting for me.
[Chuck] Yes.
[Mary Robinette] But before we do anything more on that, I think we're going to take our pause. As I break my [garbled] podcasting.
[We're fine. We're all fine.]
[Mary Robinette] We're fine. So let's take our pause for a thing of the week.
 
[Chuck] So, going with the theme of this episode of breaking the rules, and as a Writing Excuses fan myself, I listen all the time, I have yet to hear anyone recommend food. So I have… I would like to recommend the Franken stand, which for anyone either living in Los Angeles or visiting Los Angeles, it's a vegan hot dog stand that serves horror-themed hotdogs.
[Laughter]
[Chuck] So, every week, you show up and you're not sure what you're going to get. Maybe the Mummy with a nice pale alfredo drizzled across the top, wrapped up. You could get the Swamp Thing, which is more like a chili dog. There's all kinds of things. It's just really incredible. It's the… You have to follow them on Instagram to find out where they're going to be. Normally they are some days in front of a horror shop called the Mystic Museum out in the big valley. Yeah. So my thing of the week is a delicious vegan horror-themed hotdog at the Franken stand, and their Instagram is the hotdog_franken.
[DongWon] As a new resident of Los Angeles, I am excited to go and track this one down and see what they have to offer.
[Mary Robinette] And I am thinking that anyone who is coming on the Writing Excuses cruise that is cruising out of Los Angeles in September is probably also going to make a slight detour too.
[Chuck] Oh, there you go. You've gotta get a haunt dog. That's what they call them.
[Laughter]
[Chuck] Not hotdogs. Haunt dogs.
[Mary Robinette] This is amazing to me.
[DongWon] I've had some hotdogs that I felt haunted by. So…
[Chuck] Yes.
 
[Howard] Writing doesn't have to be a solitary activity. That's why we host in-person retreats and workshops. At the Writing Excuses retreats, you'll get access to classes, one-on-one office hours, critique sessions, and activities to keep you inspired and motivated. Become a more engaging storyteller and learn how to navigate the publishing landscape. As you make meaningful progress on your stories, you'll also build connections with your fellow writers that will last for years to come. Check out our upcoming events at writingexcuses.com/retreats.
 
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[Mary Robinette] All right. So, as we come back in, I want to talk about some of the rules that you feel like other people get trapped by that you just kind of stomped over with great joy and enthusiasm.
[Chuck] Wow. I feel like there's two categories of that. There is… There are the rules of kind of the business side of things. There's the rules of the creative side of things. I think that… I mean… Part of both of these is that while… I am a masked buckaroo. It's funny. In the introduction, we didn't even mention that, but for those listeners not familiar, I am anonymous, and I wear a pink bag over my head. I would say that… I mean, just to list a few, actual… Well, the way I do book tours is certainly different. I don't do readings. Because, really, they didn't make sense to me. I thought if you're trying to get new readers, what are you going to do? Show up and talk about a book that nobody's read and have spoilers? I found it to be kind of fundamentally broken, so, like, I do my own thing with some shows. I think that in the creative side of things, I kind of disagree with the idea that you should only show, never tell. I think that you need to do both.
[Mary Robinette] Yeah.
[Chuck] Which you've actually done an episode on that was pretty wonderful. So [garbled] your listeners, go back to that one. I also… There's this whole discussion of sort of should you write with character or plot, is the big thing, or, well, who's in the driver's seat? I think most of the time you're supposed to say character. I would argue that that… I like to write message first. I always put the message in the driver's seat. Kind of the what am I delivering to the reader, what is the gift of this, and then I would say probably character second and then plot third. There's all these things that I come out it with… And that come back to the anonymous thing. Many buckaroos have tried to guess my real identity.
[Chuckles]
[Chuck] All the time I have kind of… I'm breaking off… Breaking down the layers. But I will say, for those listening, because I have said this before, that many assume that I am, like, a writer under this [garbled], but I am not. Which I think becomes apparent. I mean, I'm a writer now, but coming into this, I did not know this industry at all. Which I guess moves on to the… Kind of the business side of things, which, DongWon, my agent, who happens to be here…
[Mary Robinette] Shocking.
[DongWon] Amazing coincidence.
[Chuck] Experienced firsthand, which is just kind of… I think that my path… I used [garbled] since about the querying and all that stuff. Actually, I just… I wrote the book, I wrote Camp Damascus, and then I went on Twitter and said I have a book. I think I'd like a traditional publisher. Does anyone want to put it out?
[DongWon] Literally, just tweeted it out.
[Laughter]
[Chuck] Yes, I just tweeted it, and then old McMillan said, I guess that's a good one, let's do that. That is the short version. It's more entertaining. You could also look at it like I spent eight years building my fan base, writing erotica, creating kind of this whole thing outside of the books itself. I prefer the short version because I think it's funny. But…
[DongWon] I love the short version.
[Chuck] The short version is very fun.
 
[DongWon] But I have a question, which is, you came into this, you're saying, that you didn't know much about the publishing industry. Yet, years ago, you started writing the Tinglers and putting them up is self published. What was the thing that led you to that choice? Right? Like, when you were starting, before you knew what the rules even were, before you knew that you were breaking any what was the thing that got you to say, hey, I want to write these. I'm going to put them up here. Here's how I'm going to do it. Then, you developed a very distinctive style since then, of course. But…
[Chuck] Yes.
[DongWon] What was that inception there?
[Chuck] So, I always have… I've been a creator my whole life. So… I just thought, as a medium, that the fact that you could self publish something and kind of work through an idea and it could be out in 24 hours and have an audience, I found to be pretty fascinating and also kind of underused in the sense of, like, hey, if this works, I could talk about current events, I could express myself in this way. I would say that there was a sort of a personal kind of version of that, and a political version. The personal version was that I am on the autism spectrum, so I am [garbled] typically masking all the time. The idea of being able to create this art in, like I said, a punk rock way where I said, well, I'm just going to… My autism really shows itself in how I organize things. I'm so strict about things, and I thought, well, if I have 24 hours, I want to write these quickly. I'm not going to have time for that, and it's going to be kind of therapeutic, which it very much ended up being. Then, also, my queerness as a bisexual buckaroo in a hetero presenting relationship… Actually, I thought, I don't get to express my queerness [garbled], so, actually, kind of therapeutic personal reasons that I suspected would be very helpful for me, and ended up literally changing my life. So that was a good guess. Then, politically speaking, the kind of crux of the idea was that I was always fascinated by conservatives… There was this line a long time ago, kind of the gay marriage line was, well, if we let two buckaroos marry, what's next? Are we going to marry free trees? Are we going to marry a sentient automobile? I always thought…
[Howard] They're already marrying their cars.
[Chuckles]
[Chuck] Well, there you go. I always thought that kind of slippery slope argument… It was always kind of trotted out like this dystopian landscape. And every time they said it, even back then, I thought that sounds wonderful.
[Chuckles]
[Chuck] What a utopia. So part of writing a Tingler, as, like a larger piece of all of these books was that if I just wrote about this world where that conservative nightmare was kind of just you let it run wild and show that that's actually more of a utopia than a dystopia. So… Those were the two pieces where I thought, okay. Writing these quick shorts is going to be an interesting way to do that. Let's see if it can work. And it did.
[DongWon] You gotta be the slippery slope you want to see in the world.
[Chuckles]
 
[Howard] It's fascinating to me that your path to publishing… Yeah. You broke rules. But now we look at self pub to trad pub and that's not really rule breaking so much as it is a road less traveled.
[Chuck] Yes.
[Howard] 25 years ago, when I started putting Schlock Mercenary on the Internet, it was the same sort of thing. It was very rule breaking. Web comics were the new thing. Now you look at them and, oh, it's… Everybody knows what that is. Oh, it's a web comic. So in part I think some of the pattern here may be that if you break rules or if you break from a form, if you break from a process, and do something in a new way and succeed, the next generation is going to treat that as an accepted form, an accepted pattern, an established way of accomplishing things.
[Chuck] Oh, yes. Absolutely. I hope the lesson that they can take… That goes one step beyond that, too, which is I hope another generation, listeners to this, thinking, well, how am I going to break into it, not only could you say, well, I could trod the path that Chuck did, but the broader idea of I could just come at things from a totally different angle. Something that I have that Chuck has never thought. It's like that is the beauty of art right there. So I just I would love to encourage others to do that. I'm so proud that it has kind of worked out into a career that supports itself by kind of trodding this outsider path. And, thank you, DongWon, for being a part of that.
[DongWon] Thank you for letting me be a part of it. In terms of… You spent all that time building up your profile, having a career, doing the Tinglers, building that audience. You built… What you built outside of the traditional rules of publishing, even outside the rules of like indie publishing. Right? Like, even on the indie side, people work doing what you were doing in terms of the, like, punk rock methodology of writing in terms of, like, doing it in 24 hours, embracing the medium itself as part of what your message is. What then made you pivot again into sort of breaking through all of those rules now into doing something with a traditional publisher? Right?
[Chuck] Yes.
[DongWon] Like, in terms of making that move… Why put yourself back in all the boxes that traditional publishing creates and loves to reinforce and loves to build around all of us?
[Chuck] So, this is kind of, I guess, that's a great question. Why I encourage others… Like I… You can trod the traditional path, but, like I said, you can break off… The one thing I think breaking off really has going for it is that if you get the opportunity, if it resonates with this timeline and means something to buckaroos, then when you do want to reach more through a traditional means, you can enter that conversation a completely different way than most are used to. Because you come at it as a sort of equal. I wanted to do traditional publishing because I knew that I had the ability and the strength because of my own situation that I could come in and make sure I only signed a deal with someone who would also let me do my Tinglers. Who would listen to exactly what I say and kind of treat me as sort of like an hauteur author almost where it's… I am very involved in every aspect of it, where I think some other authors might not be, as far as, let's say, cover decisions or edits or things. Because at this point in my career, it's like, why would you sign a deal with Chuck Tingle and not want him to write a Chuck Tingle book?
[DongWon] Yep.
[Chuck] So I'm allowed to basically do whatever I want as if I was self published, but with this massive company behind me because I've already proven it. I think there's something with… Not just with publishing, but with all types of mediums where the hopefuls who want to be career artists almost see it as a lotto ticket. I think that's a very unfortunate way to look at it, because you're essentially, like, begging someone to notice for you. Never come to the big record label, the giant film studio, the big five publisher saying please, please, notice me. Come to them as an equal. I always think back to the show American Idol where everyone was competing for a quote record deal. It always blew my mind because I would see it and think, well, what's the deal? What is the record deal? Is it a good one? Is it a bad one? Why are we competing for this nebulous idea that is not a good thing inherently? I feel like in book publishing too, you see that as, like, if I could only get this big five publishing deal… What big five publishing deal? Is it going to be a good one or a bad one?
[Mary Robinette] Yeah.
[Chuck] Yeah.
[Mary Robinette] Well, I think one of the things that you said about coming to the table as an equal is something that… That people just don't… They get hung up on the dream. It's something that you don't have to have a huge platform already to bear in mind, that publishers exist to publish things. They do not exist without your work.
[Chuck] Yep. Absolutely. Yes. It's almost a mentality.
[Mary Robinette] Yeah.
[Chuck] It doesn't have to be. You just have to go and be willing… Go into it and think if I don't like this deal, I'll say no, because I'm a great writer.
[DongWon] Yep.
[Chuck] So few buckaroos seem to do that.
[DongWon] The way I frame it is you have to be undeniable. Right?
[Mary Robinette] Yeah.
[DongWon] Because if you are deniable, they will deny you. Right?
[Chuck] Yes.
[DongWon] Part of being undeniable is being willing to walk away from a thing that may be what you've dreamed of, but is on bad terms or isn't with the right partner or at the right time. Right? All of those things, we all… All of us here we know too well can really derail you in a variety of ways. So it's not just reaching for a literary agent or a book deal or a opportunity, it has to be the right one.
[Mary Robinette] Yeah.
[DongWon] The way you get the right one is by manufacturing it, by creating it. Like, playing within the boundaries of how people expect you to behave won't always get you there. I mean, now you have to be respectful, you have to treat people…
[Mary Robinette] Right.
[DongWon] With courtesy and respect and on the terms that they are requesting for a variety of different reasons. But, provided you're living up to civility and treating people like people, you don't have to conform to the expected channels. Like, most of my clients did not come to me through the query process. Right? Most of my clients in one way or another didn't end up in the same sort of set of traditional rules that we talk about in terms of how you get a book deal. Right?
[Chuck] Yes.
[Mary Robinette] Well, what publishers are looking for a lot is the thing that Chuck is delivering, which is a book that no one else could have written.
[DongWon] Absolutely.
[Mary Robinette] I think that when we get hung up in rules, when we get hung up in the this is the way things are done, what we're doing is that we are putting ourselves into boxes, and that we're trimming off the pieces of ourselves that don't fit into those boxes, and those pieces are often the things that make our work the most interesting. [Garbled] Howard was using the metaphor of that first initial rough sketch, and then you draw over and over and over again. I see early career writers editing themselves out of the story in an effort to meet all of the rules.
[DongWon] Which is why the rawness of the Tinglers works so well. Right?
[Chuck] Yep.
[DongWon] You mentioned that you lead with message, not with character or plot. You lead with message. But then you also made the medium itself the message. Like, for you, how is leading with message driving what you choose to work on and how you write and how you publish?
[Chuck] Yes. Well, I've always looked at art as more than what's between the… For the example of writing, it's more than just the words in the book, and I think it really drives. I have found authors do not like this. But I'm going to go with it. There was a sort of thing of, like, well, I just want to write the books. I don't want to have to be a brand. I'm sure you probably have 10 episodes of the same podcast about it. Fortunately, for me, I have always loved that because I don't think that there is a difference. I don't think that art ever stops when the medium ends. I think when you read the last page of the book, that the art is in what you dream of that night when you go to bed.
[DongWon] Yes.
[Chuck] It's in what you eat for dinner. I think that the song doesn't end when the track stops. It's everything that you know about that singer. It's everything that you don't know about that singer. It's… So this idea of art in a vacuum, I think is really held onto tight by a lot of writers who are thinking, well, I don't want to have to be anything else. Being something else… Not being something else, that in itself is a statement. But, fortunately for me, I always thought, wow, how many different ways can I find to make art more than just the product, more than just the book? How can I make it everything that surrounds it? How can I show it's not in a vacuum? So I just spent a lot of time doing that because I love it. I kind of just got lucky in that fortunately for me… In an office, they call that branding. For me, I call it art.
[Mary Robinette] I feel like…
[DongWon] For me, I call that just being alive.
[Chuck] There you go. Yes.
[Mary Robinette] Yeah. I think this is a great opportunity for us to go ahead and move to our homework, because otherwise we will be talking for several hours.
[Chuckles]
[Mary Robinette] Chuck, I think you have some homework for us.
 
[Chuck] I do have some homework. So, whatever your work in progress is, find a section, whether it's a chapter or just a page, and think of the writing rule that you believe is kind of the North Star of sort of not necessarily your personal rule, but the writing at large, the English department would hammer into you. Take that rule, whatever you think it may be, and try to rewrite that section either without that rule or doing the opposite. Then look at it and see what change does that make? Is there a version of it where you can use this as a tool, not a rule?
 
[Mary Robinette] I love that homework. Thank you so much for joining us, Chuck.
[Chuck] Oh, my gosh. Thank you for having me. And before I go, I've just got to say, it is truly an honor. This is… I came to this, like I said, not knowing anything about writing, and actually, listening to this podcast taught me a lot. So I am so honored to be here and I just… I love it. So it's really wonderful to be here. Thank you so much.
[Mary Robinette] Thank you. Well, you all have heard that here. So, now you are out of excuses. Go write.
 
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[personal profile] mbarker
Writing Excuses 18.05: An Interview with Mary Robinette Kowal 
 
 
Key points: Puppetry and teaching a cat to talk with buttons? Before that? Art education with a minor in theater and speech. Art director. Puppets. Technique, and something to say. Curiosity and surprise. Challenge! Toolboxes. MICE Quotient. Axes of power. The go-to? Yes-but, no-and. What is the character trying to accomplish, what is their motivation? Next? How do we deal with tension without conflict. Subverted expectations? 
 
[Season 18, Episode 5]
 
[Mary Robinette] This is Writing Excuses.
[DongWon] An Interview with Mary Robinette Kowal.
[Erin] 15 minutes long.
[Dan] Because you're in a hurry.
[Howard] And we're not that smart.
[Mary Robinette] I'm Mary Robinette.
[DongWon] I'm DongWon.
[Erin] I'm Erin.
[Dan] I'm Dan.
 
[Howard] And I'm driving. My name's Howard Tayler, and I get to lead this interview of my friend, Mary Robinette Kowal.
[Mary Robinette] Hi.
[Howard] Mary Robinette, I remember meeting you at World Con in… Gosh, was it Montréal?
[Mary Robinette] It was World Fantasy, but, yes.
[Howard] Was it World Fantasy?
[Mary Robinette] No, I think…
[Dan] World Fantasy. I'm pretty sure it was World Fantasy.
[Mary Robinette] It was World something.
[Laughter]
[Howard] I'm pretty sure it was World Con, because that was the year that I got to be in the People Versus George Lucas movie.
[Dan] Okay.
[Howard] But we podcasted, and episode 3.14 was Mary schools Brandon, Dan, and Howard about using puppets to teach us how to write. That was when I met you. But that is not when you started. You have done a bazillion things. I know that one of them is puppetry, and another is teaching your cat to talk with buttons. Where did you come from?
[Laughter]
[Howard] Where did you even…?
[Mary Robinette] Were did I even? So, I was actually an art major in college. Art education with a minor in theater and speech, because being one of those kids who wanted to do everything, that was the closest I could get to doing all the things I wanted to do.
[Howard] The everything major!
[Mary Robinette] Yes. The everything major. I was firmly convinced… So, before that, I was firmly convinced that I was going to be a veterinarian specializing in cats. Then I looked at my math grades, and… Actually, just looked at my grades in general. I was like, "Oh, hey." It turns out I'm good at art. Went to college to do that. I… Like, I can render. I have good technical chops that I have used outside of school. I've been an art director. I've even illustrated some things. But I looked at the stuff that my friends were doing and realized that I had technique, but I didn't actually have anything to say. With puppets, I had both. I had the technique, and I had things I wanted to say. I had a voice that was specific to me. I fell in love with that, and chased it, and did that for 20+ years. Somewhere along the way, also started writing again. Because I had stopped. Again, had that moment of, "Oh. Not only is this fun for me, but there are things I want to say." It's very much the storyteller with any tool you will give me. But some of them I have more things to say than others.
[Howard] That is fascinating to me, because I feel like… Well, you and I are clearly very different people. Because I feel like if I got something to say, and I have technique, then I got something to say using that technique. I've seen your art and was… You drew a picture on a tablet at one point when we were in Chicago. I remember looking at it and thinking why are you not just doing this. You've got so many wonderful things to say, and clearly you've got mad art chops, why don't you say them that way? So that… I don't understand that. I'm not denying that it's a thing, but I just don't understand it.
[Mary Robinette] Yeah. It doesn't make sense to me either. Honestly. I don't know…
[Meow]
[Mary Robinette] Elsie however does have things to say.
[Chuckles]
 
[Dan] Well, let me ask you a question, Mary Robinette. Was there a specific moment or project or story that helped crystallize for you either visual art is not for me or puppetry is for me? Because of that, I have something I want to say. Is there anything specific attached or is it more broad than that?
[Mary Robinette] It's broader. Some of it is the difference in where I am in my life, I guess. But with the… I mean, with the writing, I very clearly remember that I was… When I came back to it, my niece and nephew had moved to China with my brother. Skype was not yet reliable thing. So I started writing this story for them. If you go back pretty far into episodes, you can find a thing where we do a deep dive on an outline for… I think I was calling it Two Ordinary Children or Journey to the East, I can't remember which. But it's the novel that brought me back to writing. I remember that I was starting to write this thing as a serial for my niece and nephew. I thought, well, you know, I'll just write an episode and all kind of choose your own adventure my way through it. And that I was… I was starting to think about what happened next and starting to wonder where the story was going and that I wanted to know what happened next. That was this moment of going, "Oh, I think I have something here." That curiosity, that wonder, that is the next thing, what's the surprise. For whatever reason, when I draw, when I paint, I love it. I really en… It's very satisfying. But it is not surprising for me. There's no curiosity about what's the next thing around the corner for me.
[DongWon] I think that is such a wonderful way to think about it, and I'm so glad that you expressed it that way. I… One thing that I always encourage people against is this idea of comparison. That moment you had when you looked at the stuff that your friends were creating and what I thought you were going to say is, "And I could see they were so much better than me." That's not what you said. That's a really important difference. What you said is that you found your voice and your excitement in a different style of art. So I don't want people out there to just get discouraged and stop doing one thing. But the way you did it instead is you got very encouraged by something new and exciting and followed that passion. Which is such a better way of making that decision.
[Mary Robinette] Yeah. Like I… As I said, I use those skills. It has framed the way I approach things. I still take enormous satisfaction from it. It's just I get more satisfaction from other things. I have stories to tell that I… The tools for me are better with puppets than with fiction.
 
[DongWon] You're exploring all these different media, you're exploring all these techniques. To sort of refill your creative tank? To sort of get back to the writing side, or is it all kind of orthogonal, incidental to each other?
[Mary Robinette] It's… It depends. There's… A lot of this is a new understanding of it. If you had asked me this at the beginning of… When I joined Writing Excuses, I'm sure I would have answered it differently, but I don't know how I would have answered it. Because at the time, I didn't understand that I had ADHD. One of the things that helps is the new. Like, I'm drawn to the new. In hindsight, it's like, "Oh, that's why I had a very successful career in theater," because theater is… Everything is… It's constantly moving to a new show. You do that show and you get really good at it. Then the season is over and you go to a new show. Or you're doing a television show and it's a different… Each episode is different, and you have to learn this technique and that for this particular thing. So it was constantly… New was constantly happening. With the writing, I think that's one of the reasons that I keep moving genre is because that's some of where that newness comes for me. But I also… One of the other things for me that is a driver, and again, it's like, "Oh, in hindsight," is the challenge. So the refilling of the well, it's less about going to something else to refill the well, and more about finding something new to challenge me. So sometimes that's the "I'm going to take my friend's advice and try to write this book without an outline."
[Chuckles]
[Mary Robinette] Sometimes it's "I'm going to learn to make a Regency gown that is entirely handsewn."
[Oh, wow.]
 
[Howard] Okay. On that terror inducing note, let's take a quick break for a thing of the week, and then were going to come back and… I've got some cool questions queued up.
[Mary Robinette] I want to talk about The Monsters We Defy by Leslye Penelope. So I met Leslye through a friend of a friend and was told this person is great. Then I was like, "You know, I'd like to…" Correct, Leslye is fantastic and extremely talented and smart. Then I was like, "Let me read this person's fiction." So I listened to The Monsters We Defy. It is such a good audiobook. So it is prohibition black Washington heist novel with ghosts. It is so good. The heist is so beautifully structured. Like, I spent a lot of time looking at how to construct a heist, and this one is so just exquisitely handled. There is the assembling of the team beats, and I love all of the teams. There's the… There's… Every heist, there's a twist, and the twist is… It's just so cleverly handled and moving in the way that it's handled. It's… I can't tell you about it, but you need to listen to this book. It's also really well narrated. It is smart, it is moving, it's funny. It's dealing with generational trauma. It's dealing with fashion. It's dealing with magic and ghosts and I love it a lot. I keep talking about it on kind of everything I go on. So, this is The Monsters We Defy by Leslye Penelope.
 
[Howard] I have a question about the toolbox. Because, Mary Robinette, you have thrown so many tools at us during the last decade or so. The MICE Quotient, obviously, we come back to a lot. The axes of power that you've talked about a little more recently. Discussions of creation of tension. Discussions of the way learning to read things aloud changes the way you write. Do you have a go to favorite when you're stuck? When you fall back on craft, what's the first tool you reach for?
[Mary Robinette] Yes-but, no-and. Because almost always, when I am stuck…
[Howard] Sorry. I thought you were yes-but no-anding my question. And I'm like, "It wasn't enough?"
[Laughter]
[DongWon] The worst improv tool ever.
[Laughter]
[Dan] That's going to be my new response when I get interviewed in like someone else's podcast. Just…
[Laughter]
[Howard] It sounds like a game. Yes-but, no-and.
[Laughter]
[Howard] Mary Robinette, please continue.
[Mary Robinette] Yes. But…
[Howard] No.
[Mary Robinette] Okay. So, the reason that I said, "Yes-but, no-and," is that almost always when I'm stuck, it's because of the "Okay, but what is the next thing that supposed to happen next?" It's usually I have a general idea of the scene and I'm in the scene and I'm like, "Oh. This is okay. But where's? What's the…?" So I look at what my character is trying to accomplish. So I guess in many ways the actual answer is that I go back to my theater roots and I'm like, "But what's my motivation?" Then, once I got the motivation, it's the question of does she succeed at this thing? It's going to be yes, she succeeds, but there is a negative consequence. Or, no, she doesn't succeed, and there's a negative consequence. Then, more recently, when I'm in the latter part of the book, realizing that the but and the and represent directions of progress. So, yes is closer to the goal. But is a reversal. And is continued motion. So yes-and gets me closer to the goal. So it's yes, and a bonus action. That has helped me so many times when I'm kind of trying to inch forward towards the ending. It's reaching for that has been very useful in a scene. Especially if it's like something is coming too easily for the character, or it's coming… It's too hard. I can, like, "Okay, you can adjust direction of action."
 
[Howard] Okay. 
[Erin] I'm curious…
[Howard]  Who else has questions? Erin?
[Erin] I'm curious, yes, what the… So, you have all these amazing tools. I'm curious if there's anything you wish you had a tool for, but you haven't yet figured out. Something that you're working towards figuring.
[Mary Robinette] Um… Hah… Yeah. That's a great question. So… I'm sitting here… What… For the people who don't have the video feed, I'm staring into the middle distance as I think about the novel that I am writing right now. I wish that… So. Huh. A thing that I have been thinking about a lot recently, which I will talk about later in the season, is the difference between conflict and tension. I wish I had a set of tools for talking about tension that is not conflict based and how to manipulate it. I'm starting to kind of be able to identify it and some of the tools to manipulate it. But it is still such a new concept to me because so much of my training as a writer has been story must have conflict. I've been coming to realize that a story must have tension and that conflict is the easiest way to teach that. But that I don't think that it has to have conflict. So, like, one of the things that I'm actually trying to do in this book is have people… Is have the conflict come from the cooperation. Or have the tension come from the cooperation. It's… It is such… Like, it is working, but I don't have a toolbox for it. I'm definitely feeling myself… My way through it and am looking forward to being at a point where I can reverse engineer it, and can reverse engineer what other people are doing. Like, I can tell that other people… It's like, "Okay. This is a subverted expectation." What are the dials for setting up that expectation? What's the point at which you subvert it? Does it matter which direction that you do the subvers… Like, when you veer off of the expectation, does it matter which direction you go? How do you control that? Like, I really… I am… That's, for me, the toolbox that I'm excited to get my hands on next.
[DongWon] That's so cool.
[Howard] Let me know when you've got that one labeled.
[Laughter]
[DongWon] I love watching your process, Mary Robinette. Because… This reminds me of, like, there's a thing that the physicist Richard Feynman said at some point about you don't truly understand the concept until you can teach it to a freshman seminar.
[Mary Robinette] Yeah.
[DongWon] I see you over and over again tackle these new ideas, these new techniques, these new things. Like, watching you sort of figure out how to internalize it, how to do it, and then how to explain it to other people, seems to be the cycle that I see you go through. It's always really exciting just to watch that and participate in it, and end up getting to reap the benefits of the results at the end there.
[Mary Robinette] My dad says that actually what I is an engineer, really. He's sad that I didn't go into programming.
[Chuckles]
[Mary Robinette] The rest of the world is happy that I did not.
[Howard] There is a computer somewhere that is very sorry that it's not running a Mary Robinette Kowal program. But it's not running one, so it's unable to speak to us, so… Meh. Oh, well.
 
[Howard] Hey, do you have some homework for us?
[Mary Robinette] I do. What I want you to think about is, I want you to think about the skills that your non-writing life has given you. I talk a lot about the stuff that I've brought from puppetry. Dan has talked about the stuff that he's brought from doing audio. Which is, granted, still writing, but it is the non-writing aspect. Howard talks about the stuff that he gets from drawing. DongWon and Erin are going to be talking about these things as well as we go through the season. So think about your own life. What is a lens that you have that gives you a toolset that is exciting to play with in your writing?
[Howard] Thank you very much, Mary Robinette. This has been Writing Excuses. You're out of excuses. Now go write.
 
[identity profile] mbarker.livejournal.com
Writing Excuses Season Two Episode 22: Marketing 201: Branding Yourself

From http://www.writingexcuses.com/2009/03/08/writing-excuses-season-2-episode-22-marketing-201-branding-for-authors/

Key points: Branding is the sum total of your customers' perceptions of their interactions with you. You need to point every interaction at your message. Be aware of your brand and decide whether you want to be branded as an author or a series. Be aware of your electronic image as well as your face-to-face interactions.
no branding irons? )
[Howard] Okay. This has been Writing Excuses. We've had a great time talking about branding. And I've got a good writing prompt. I've got a really good writing prompt. Pick your favorite author...
[Brandon] Me.
[Howard] Okay. Take Brandon if he's your favorite author, and in 50 words or less, write down what you think that author's brand is. And then compare it on the forums with what other people may perceive about that author.
[Dan] Yeah, this is one we definitely want you to polish on the forums.
[Howard] Have a discussion about that, and let's see if you guys can figure out branding.
[Brandon] Me? Thanks, guys.
[Howard] Thank you for listening.
[identity profile] mbarker.livejournal.com
Writing Excuses Season Two Episode 20: Marketing 101 for Creators

From http://www.writingexcuses.com/2009/02/22/writing-excuses-season-2-episode-20-marketing-101-for-creators/

Key points: Promotion, advertising, public relations, or publicity are only part of marketing. Marketing includes pricing, promotion, positioning, and product. Start with positioning: who am I selling to and what makes me different. Know your market, and what differentiates you. Know your message -- the core of what you want to do -- and the delivery method for that message. Something that will grab people in 10 seconds.
many words )
[Howard] Okay. This has been Writing Excuses episode 20. And the writing prompt: come up with 25 words that distill everything that you want to say about your next work.
[Brandon] Thanks for listening.
[No idea] Dun, dun, dun
[another voice] Lalala.

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